A multi-disciplinary studio crafting brand experiences, products, and stories for ambitious companies worldwide.
An independent studio creating brand identities, websites, and digital experiences that age beautifully.
For over a decade we've helped brands across fashion, tech, hospitality, and the arts find their voice and tell their story.
Three core principles guide everything we do — and everything we say no to.
We'd rather ship one extraordinary thing than ten ordinary ones. Every project gets the time it deserves.
Beautiful design that works hard. We focus on outcomes, not trends or vanity metrics.
We tell clients what they need to hear, not what they want. Always with kindness and respect.
Most of our clients come back. We're playing the long game and we build for the long term.
Founded in 2014, we're a tight-knit team of designers, technologists, and writers.
From brand strategy to launch — every service is delivered with the same care, depth, and craft.
Logos, color systems, typography, and visual guidelines that build recognition across every touchpoint.
Beautiful, fast, scrollable websites with editorial typography and refined motion design.
User interfaces and digital products that combine usability with beautiful aesthetics.
Magazines, books, annual reports, and printed matter with editorial precision.
A focused offering. Each service is its own deep practice — not a checkbox.
Visual systems that build recognition
Beautiful, performant websites
Interfaces that delight
Print with precision
Memorable unboxing experiences
Cohesive campaign vision
From strategy to launch — here's how we move work forward.
Research, positioning, and roadmap. Every project starts with clarity.
Visual systems, interfaces, and editorial work. Crafted with care.
Production, testing, and a confident launch. Plus support after go-live.
A curated collection of physical and digital products designed by our studio.
Letterpress notebook with handsewn binding.
8 custom typefaces from our design team.
6 limited-edition letterpress prints.
Figma template for brand guidelines.
Heavyweight canvas tote, hand-screen-printed.
240-page hardcover retrospective.
A printed magazine made by us, twice a year. Issue 04 explores craft, slow design, and the case for making fewer things.
Letterpress notebook · 240 pages
8 custom typefaces · OTF/TTF
Letterpress prints · Limited edition
240-page hardcover · Numbered
Canvas tote · Hand-printed
Figma file · Documentation
A curated showcase of recent studio work. 12 pieces. Winter 2025.
From identity to interior signage, we crafted a refined brand world for one of Paris's most beloved hotels.
A premium specialty coffee brand needed a story as rich as their roasts. We delivered identity, packaging, and a flagship store experience.
A printed magazine we publish twice a year. 160 pages of essays, photography, and craft conversations.
From outdated visual identity to award-winning rebrand. We helped Nordic Coffee become one of Scandinavia's most distinctive specialty brands.
A complete website redesign for one of the most respected architecture firms in the country. Editorial photography, refined typography.
A complete brand world for one of Paris's most beloved hotels — from logo to interior signage and menus.
Three tiers. No surprises. Pick the one that fits your scope.
We start with workshops, interviews, and a thorough audit of your brand, audience, and competitive landscape.
We define positioning, narrative, and visual direction with a clear roadmap for what's ahead.
We craft the full visual system collaboratively, with regular reviews and rapid iteration.
We refine and prepare every asset — from print files to production-ready code.
We support launch and stay involved through care, refinements, and ongoing brand evolution.
Workshops, research, and the kind of deep questions that shape great work.
Positioning, narrative, and clear direction before we touch a pixel.
Visual systems, interfaces, and editorial work — crafted with care.
Production-ready files, performant code, and tested deliverables.
Confident launch with QA, deployment, and 30-day post-launch support.
Ongoing care and brand evolution. Most clients stay for years.
We meet your team, run discovery workshops, and dive deep into your brand and goals.
We present strategic recommendations, positioning, and creative direction options.
We craft the visual system through 3 design sprints with regular reviews and refinements.
Every file, asset, and deliverable is prepared, tested, and ready for launch.
Confident launch day, plus 30 days of post-launch support to ensure a smooth transition.
Founder of Obsidian. Leads creative direction across all projects since 2014.
Leads visual identity and brand systems. Previously at Apple and Airbnb.
Engineering lead for all digital products. React expert and open source contributor.
Brings editorial precision to every project. Type-obsessed and detail-oriented.
"Obsidian's work has a quiet confidence that puts most studios to shame."
"A masterclass in editorial restraint and quiet beauty."
"They make brands feel like books — considered, refined, lasting."
"Easily one of the most distinctive studios working today."
"Obsidian shows the value of slow, careful design."
"A studio that treats every project like a love letter."
Why slowness is the most modern thing we can offer in an industry obsessed with speed.
Why type matters more than ever, and how we choose typefaces for brand work.
Reflections on a decade of brand work — what worked, what didn't, what we'd do differently.
In an all-digital world, print remains our favorite medium. Here's why.
How visual design shapes credibility — and the small details that make brands feel premium.
Behind the scenes of making our 240-page studio retrospective book over 18 months.
In an industry obsessed with speed and scale, we've found freedom in slowness.
Why type matters more than ever in modern brand work.
A decade of brand work distilled into honest observations.
The quiet principles that make printed matter sing.
Print remains our favorite medium. Here's why we'll never stop.
Why slowness is the most modern thing we can offer in 2025.
Why typography matters more than ever in modern brand design.
A decade of work distilled into honest observations.
We're currently accepting work for Q2 2025. Send us a note and we'll respond within 24 hours.
132 Greenpoint Avenue
Brooklyn, NY 11222
Fill out the form and we'll respond within 24 hours.